NEW PORSCHE MUSEUM
NEW PORSCHE MUSEUM IN GERMANY SLATED FOR COMPLETION BY END OF YEAR
--Open Architecture, Historical Exhibitions Give Visitors Insider View of Unique
Porsche Brand--
ATLANTA, APRIL 3, 2008----With much pride and anticipation, Porsche Cars North
America (PCNA) today announced that the building of its state-of-the-art museum
will be completed by the end of 2008. The Porsche Museum is located in
Stuttgart, Germany, and will feature striking exhibits, a workshop for historic
models, a conference center, restaurant, coffee bar and museum shop.
smoothly,” said Anton Hunger, Director Corporate Communications. “With over
40 different companies and up to 250 of the world’s finest tradesmen and
specialists currently at work, this museum will undoubtedly be one of the most
remarkable structures of its kind.”
The Porsche Museum will feature bold architecture that extends from one end of
the building to the next. Visitors will experience three exhibit areas comprised
of a workshop for customer-owned historic Porsche vehicles, a display of more
than 300 vehicles that will eventually tour various cities throughout the world,
as well as a revolving exhibit in which all 300 cars will rotate as one of 80
vehicles featured in the museum’s standard exhibit at any given time. Arranged
according to the chronology of Porsche history, vehicles will be grouped by time
period and highlight the most significant models, racing classifications and
technical innovations ever developed by Porsche. Rounding out the museum’s
offerings will be a conference center with spacious meeting rooms and high-class
catering facilities.
Porsche Cars North America, Inc., based in Atlanta, GA, and, Porsche Cars
Canada, Ltd., based in Mississauga, Ontario, are the two importers of Porsche
sports cars and Cayenne sport utility vehicles for the United States and Canada
respectively. Each is a wholly owned, indirect subsidiary of Dr. Ing.h.c. F.
Porsche AG. Combined, these two subsidiaries employ approximately 250 people
who provide Porsche vehicles, parts, service, marketing and training for 200
U.S. and 12 Canadian dealers. They, in turn, provide Porsche owners with best-
in-class service.

